UAE’s Al Naboodah Group has joined DP World’s e-commerce platform, DUBUY.com, to help accelerate its growth.
The platform aims to provide Al Naboodah Group with instant access to new markets via its online business-to-business (B2B) marketplace to help sell its diverse portfolio brands.
It will also provide a secure and reliable supply chain for getting the goods from A to B, through DP World’s global ports and logistics network.
This platform is anticipated to bring buyers and sellers together with a single window for transactions, payment and delivery; cross-border business-to-business (B2B) settlement, as well as domestic B2B and business-to-consumer (B2C) capabilities.
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“By being part of the platform, Al Naboodah Group will enjoy greater visibility and access to markets such as Africa to accelerate its growth,” said Mahmood Al Bastaki, COO of Digital Trade Solutions at DP World.
“It will also enable them to trade using a unique combination of advanced technology and DP World physical infrastructure – which includes reliable fulfilment, secure financial transactions and the safe movement of goods.”
In July 2022, DP World announced it will expand its e-commerce platform Dubuy.com in Africa, with launches in both Ghana and Zambia.